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Panasonic Looks to Aggressively Ramp LED Lighting Sales

The company is targeting an increase in LED lighting up to 40% of all its lighting business by 2015 and 40% of the total will some from international markets.  Panasonic is focusing on the China market due to the country's strong emphasis on conserving energy mapped out in the 12th five-year plan. Panasonic aims for its revenues from the lighting business in China to reach US$464 million in 2015, five times more the figure in 2009, and the sale of LED lighting in to reach 60% of total lighting sales in China. Furthermore, Panasonic will expand its lighting stores in China to 5,000 by 2015, extending to second- and third-tier cities.